'Priti' In Pink...and Blue...and Yellow

Thursday, January 19, 2012

Polish images from PritiNYC

A few weeks ago I read an article in Whole Living about the creator of PritiNYC, a beautiful line of toxic-free nail polish colors, and I absolutely love all them. The founder Kim D'Amato and her team have created custom colors for fashion designers and various organizations, even a private line for Whole Foods (which, after thinking about that one, I can see how the partnership seems kind of perfect). But don't worry, the polishes are available for purchase via the site as well. It's great to see the movement towards organic reaching into the beauty and cosmetics industry as well, seeing how women use those products on a regular basis. Every little bit has a huge impact.


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